The Rodeo Masbateño  is an annual event which takes place in Masbate City which showcases skills in livestock handling, such as lassoing, wrestling, and riding cattle. Also included in the event are a fair and exhibitions and trade of cattle and horses. The event has taken place every summer since 1993 in the province of Masbate, which is traditionally considered the “Cattle Country of the Philippines.”

The festival opens with a lively parade of horseback riders. There are also livestock shows, a carnival, and a trade fair featuring local products, as well as animal health seminars.

The highlight of the event is the rodeo competition itself. Men and women dress up in cowboy outfits to perform stunts like lassoing on foot and on horseback, livestock wrestling, casting down, load carrying, bull riding and whipping, the two-person carambola, and other activities related to the handling of livestock. These events draw people from the rest of the Philippines and around the world as well as locals. International cowboys and bull riders also participate in the competitions.